• John L. Eilertsen, a highly acclaimed, accomplished, and seasoned
Senior-Level Executive, has consistently delivered
prodigious results for Fortune 500, multibillion-dollar corporations
in the areas of Engineering, Sales & Marketing, and Product Planning
and Development. Spanning multiple industries and sectors, John’s
talent for maximizing resources to achieve bottom-line results has
earned him awards and global recognition.
• John is best known for his 20+ year career with
Ford Motor Company, where, as a Chief Product Planner and Marketing
expert, he conceived, developed, and introduced many innovative
products and Corporate-wide programs and initiatives.
his career at Ford in the Chassis Engineering Department where he suggested
and implemented several new programs. Soon he joined the
Lincoln-Mercury Division as the Accessory Product Planning Manager. Within a matter of months he moved into the L-M Car Product Planning Office
just before the Lincoln-Mercury and Ford Division Product Planning offices were merged
into the Ford Product Development Office, Car Product Planning Group. In
he became a Chief of Program Evaluation (responsible for budgets, piece
costs and tooling costs) for several car lines.
known for his innovation and ability to argue successfully for new product
programs. Mr. Eilertsen then joined Ford's Customer Service Division,
Service Research Center as the center's Business Planning Specialist where
he was involved in the industry's first electronic
in-vehicle testing diagnostic system developed for Ford’s several thousand
Product Planning, Marketing and new
product innovations eventually became Mr. Eilertsen’s expertise. Just prior
to leaving Ford to form his own business, he was a Chief Product Planner for
Ford's Diversified Products Operation. His last assignment was the China
Project where he led a group that provided the Chinese with a detailed
presentation guide for developing a new vehicle.
Eilertsen was personally involved in several unique products while at Ford
including: the conception and implementation of the industry's first
computer engineered ride; computerized program timing schedules; the
development and introduction of the Cougar XR7, Cyclone, Lynx, Mercury Grand
Marquis car lines, the Boss and Mach1 Mustangs and Cougar
Eliminator models racing components, the industry's first production racing mirrors, rear deck
spoilers, hood scoops, hood locks and body-side tape stripes; and America’s
first production sun roof in a domestic vehicle (Cougar XR7 Dan Gurney
spearheaded many other engineering and corporate wide product
programs such as Complexity Reduction Studies, Option
Business Studies, Corporate Steering Wheel Programs, the industry's first
plastic instrument panels and the industry's first high-luster aluminum
ornamentation in the US to name a few.
• In addition, he evaluated and determined the proper
course of action with respect to ensuring company / product compliance
with the French Language Services Acts in France and Quebec.
• John also served as the liaison between
Engineering, Marketing and Financial operations, synchronizing
functions to activate new programs and features, including new
products, expense reductions, warranty improvements and related
After leaving Ford, Mr. Eilertsen
was granted several patents for the worlds fastest electronic solenoid actuators
(called Multinoids™ because of their unique multi-coil
configurations). At the same time he started a consulting business
(Consulting Technologies) in addition to a financial
investment firm called Capital Funding Group. Acquiring Ford
Motor Company as his #1 client, he performed special consulting assignments
for Ford's Car Engineering activity, the Ford Controller’s Office and
Ford's Truck Product Planning and Development offices.
• Drawing on his impressive career with Ford, John is
now President of Consul-Tec Inc, a high-tech development and management
consulting firm he founded and built from the ground up. His firm provides
general and specialized business consulting for startups, midsize, and
Fortune 500 clients, ranging from simple market research questionnaires to
in-depth multi-year marketing analyses for global enterprises. Here are some of
During the early years of EDI (Electronic Data Interchange), Mr. Eilertsen
was hired as interim President for American Business Computer (a small, in
debt, software company) where he reorganized the company and introduced EDI
software into the supplier base of Ford, General Motors and Chrysler
Corporations. ABC became one of the very successful "big 3" EDI software companies in
the U.S. and was eventually acquired by Sterling Commerce.
assignment with ABC was completed, Mr. Eilertsen acquired the Master
Distributorship from a specialized communications company involved with
IBM’s 3780 bisynchronous file transfer technology for EDI and captured an
90% of the Automotive EDI market. At this time, his company became known as CTI
Communications and subsequently introduced several new and unique
communications software programs and related synchronous hardware products.
Eilertsen developed, engineered and patented a multi-protocol
synchronous/async modem that was widely used by Chrysler and Toyota
suppliers. One of Mr. Eilertsen's innovations was designing and implementing
a PC/Unix based store-and-forward mail boxing system (that could replace a
mainframe system) used to transfer the engineering drawing (CAD) files
between Toyota and their large supplier base (two systems were available a
3780 BSC version and an Internet HTTP/s version).
• CTI’s services include Organizational / Corporate Development,
Restructuring, and Crisis Management Strategies, short and long-range
Strategic Planning, New Product Planning and Introductions, and Business /
Systems Analysis, Design, and Implementation. John offers Senior-level
executives Creative Marketing concepts and Merchandising Strategies,
Complexity and Cost-reduction Programs, Market Research, Financial and
Budget Analysis planning, and associated management and business
• Prior to his work with Ford Motor Company,
John had served as Technical Systems Analyst and Sales Representative for the
Standard Register Company of Dayton Ohio, in their Detroit District Sales
Office. Within his first year, John received the President’s U.S. “Salesman of
the Year” award.
John regards himself as a seasoned "doer"
combining technical and entrepreneurial business orientation with
the necessary "people skills" to organize resources for the
profit-oriented results, he is at his best
undertaking P & L responsibilities in a results-focused environment.
Mr. Eilertsen is currently in
semi-retirement while still working on his newest market for Mexico where
electronic invoicing is becoming mandatory for many automotive companies;
in this regard his company is marketing his
file transfer software system that is based upon the Internet's HTTP/s
(secure Hyper Text Transfer Protocol).
John holds a Bachelor’s Degree from the
University of Detroit, supplemented by Post Graduate
coursework in Business Administration. Further engineering coursework
included credits from the University of Wisconsin’s Engineering Extension Center and
several Kepner-Tregoe courses.
He is a proud veteran of the United States Air
Force, a former State and NCAA Fencing champion and currently lives with his wife in Sparta, New Jersey where
he is also member of the New Jersey Technology Council. His company web
site is www.cticomm.com
To E-mail John,
For John's Personal Comments, click